horatioNothing is ever new. Just as we have had our TV and movie stars casually drinking Coca-Cola, smoking Marlboro or using an iPhone during a scene, the internet has its own versions of subliminal advertising. It also has a very cute acronym. SEO.

Sounds like a chief executive at first glance, doesn’t it? It is in reality, Search Engine Optimisation. So how does it work? Similar to our movie stars, bloggers and website owners quietly introduce a brand name or popular topic to attract people searching on Google or Yahoo for instance. Currently, I would say that iPad, Apple, Tiger Woods, Avatar and Obama might be good candidates to attract web surfers. So to use these topics to attract people, all I have to do is include these topics in either my website or blog texts.

Simple. So how would my blog read today if I was being SEO inclined and wanted to flog my new book? Remember, it has top be subliminal! Here goes. An Apple a Day Tiger Woods has made more headlines that the Apple iPad in recent weeks. Only Barack Obama would have attracted more attention by running his car into a tree. Even the New York Times has been hitting the Tiger Woods, Apple iPad stories hard. It is a wonder that the new movie Avatar even got a mention as the media got itself so hung up on Tiger Woods and Steve Jobs. In the midst of this media frenzy however, the world missed the release of a new book that could be heading for the New York Times bestseller list. Derek Haines has published three previous books, but his crazy new work, ‘Things To Do With Cold Mashed Potato’ is a must read.

Da da da da……I can write what ever I like now. It isn’t important as I have done my SEO work in the first paragraph.

The Old Subliminal Advertising Trick
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3 thoughts on “The Old Subliminal Advertising Trick

  • 10/02/2010 at 6:12 am

    Brilliant (opposite of "idiot[ic]") SEO use. Very subliminal and the search engine algorythms would love it.

  • 11/02/2010 at 5:26 am

    I once took an online course in social media that covered effective Web writing. Based on the tips the presenter gave, I thought I ought to write a post titled, "How to Write the Best, Worst, Most Funny, Outrageous and Fear-Inspiring Web Content (That's Also a Sexy and Shocking Curiosity and Contrary to What You Expect)" and see how many hits it drew based on title alone. :)

  • 12/02/2010 at 1:44 pm

    I think I might concentrate on some new SEO keywords now. Just need a copy of 'Todays Urban Smut Dictionary' and 'The Celebrity Who's Who'.

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