Perhaps I should have titled this ‘The Publishing Author’, but then that is probably just me being pedantic about using a compound noun or a gerund adjective. However, this silly playfulness with words is exactly what I don’t need to be doing right now. What I should be doing is flogging books.
When writing, an author is lost in words, ideas, dreams, goals, plots, sub-plots and coffee. Then comes the reality. Who is going to read this magnificent collection of eighty thousand words that have been crafted together with passion and cleverness? If you are exceedingly lucky your spouse may. At sometime, but probably not as soon as you would like. You could try giving it to a friend. In this regard my experience has been that they are still meaning to read it some months or years later and when they finally do read it they say it was ‘nice’. Not much help.
So what do you do? The answer is remarkably simple. Believe in yourself and stop being an author immediately your manuscript is ready, and start selling the damn thing. Why? Because readers who buy your book will read it. More than that, if you have good communication with your readers, you will get honest and reliable feedback that will be worth more than any paid service you might have considered.
I am starting to dislike the words ‘Indie’, ‘Self Published’ and ‘POD’. I now only use two words to describe my occupation. Author and Publisher. Because that is what I am. So what if my publishing house consists of five books and four CDs. That’s more than enough to keep me occupied. Once I get my author off his backside, my catalogue will jump to six books. A growing business.
Books are a totally new business now. Forget all the old rules, literary agents, rejection, double spaced foolscap and waiting forever for yet another rejection. Use you time far more productively and promote your books and yourself and sell your wonderful books.